I'm Alex.

So, tell me about yourself.

I'm a Marketing and Information Systems double major in the Robert H. Smith School of Business, and a Spanish Minor. I am also a graduate of the Design | Cultures + Creativity Honors program and a Strategic Design and Innovation Fellow. Outside of class, I am in a sketch comedy group that puts on a free semesterly show, and a member of Phi Chi Theta, a business fraternity on campus. My interests outside of school include writing electronic music, backpacking, and cooking.  

I'm interested in pursuing a career in branding, advertising, production, or UX/UI with a focus on visual or audiovisual design. I'm detail oriented, intrinsically motivated and creatively driven.

Is that a baby goat?

Yes. This was my peak.

Creatively Driven? What's that mean?

When my brother was little, all he wanted to be was a trash-man... who wouldn't? 

All I wanted to be was a cartoonist. I even started a comic book 'company' with one of my friends when I was nine. Unfortunately, it didn't quite make it off the ground because, well, we were nine. So, after my dreams of cartooning died with my company, I decided I wanted to be an architect. I occupied my time creating models of buildings and natural landscapes.

 

Then, I found music. 

 

When I was 13, I discovered and fell in love with the world of electronic music--so much so that, as I mentioned above, I decided to learn how to make it. With no musical knowledge whatsoever, I dove in headfirst and became so passionate about it that I just haven't stopped. Over the past seven years, I have slowly built up a collection of software and hardware, and with it, my production skills, both of which allow me to express my musical ideas more and more accurately. 

While I'm particularly passionate about electronic music, when it comes down to it, when I'm creating, I'm happy. Even at school.

 

As a Marketing major, my favorite projects include rebranding old companies, marketing new products or building innovative business concepts. My Strategic Design Fellows classes have demonstrated to me that I don't just get to be creative in my personal and academic life, but in my professional life as well.

On a more tangible level, these classes have also shown me the importance of good design in every day life. A well designed product or service is human-centric, and so easy to use that you don't even notice that it is, in fact, designed. Thus, good design can bolster the success of a product or service and create real business results. As a creative mind about to enter the marketing world, this design knowledge will drive by business decisions. 

Overall, my inclination toward creativity is what drives me in life and is what I will continue to look toward for direction through college and my career. 

You seem pretty cool, let's chat!

Email - alexgold@terpmail.umd.edu

Tel - (240) 535 1744